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iCubes launches email marketing application for iPhone, iPod touch and iPad devices
02 March, 2011 |
Email marketing company iCubes has launched a mobile application for iPhone, iPod touch and iPad devices. Named iCubes Mobile, the application extends beyond visibility tools and provides active campaign management including previewing, scheduling and cancelling of messages. The application also provides real-time campaign insights and ability to manage and view campaigns prior to sending.

The application's dashboard provides the list of messages in queue, as well as sent counts, opens and bounces on the most recent email campaign. Marketers can also gain richer data from unique opens all the way to leads and revenue conversion.

"Mobility for email marketing has short-changed marketers and retailers, focusing on visibility rather than user needs. With our mobility offering, all levels of marketers have a mobile application to view report and manage campaigns that drive engagement and conversion, on the move, from an iPhone, iPod touch, or iPad," Sahil Chopra, vice president, marketing, iCubes has said.

Commenting on the application, Ashutosh Lawania, co-founder,, said, "iCubes Mobile is easy to use and delivers the right metrics on the fly. Its technology is built exceptionally well and I like the 'stop' function for scheduled campaigns, which is always good in case there is an issue."

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